Services Overview
The Techkat Group offers a comprehensive selection of business and marketing services.
Our specialty is designing business, marketing and web solutions that directly enhance your bottom line.
Therefore, we work with you to create a strategy and plan that reinforces your other business efforts.
So, though we list several services below, we offer many other skill-sets and services that pertain to a particular client's needs. Contact us for a free consultation to discuss your own unique situation and we'll provide you with a detailed proposal outlining exactly how we can help.
Business Development
Business plan
Every business needs one whether you are looking at equity financing, investment capital, or an exit valuation. Do you need assistance? Our team will help you define and write your business plan.
Business Structure
Would you like to understand your choices in creating a business structure? DBA? LLC? C Corp? S Corp?
Budget Development
What company doesn't need to look at expenses and revenues? We can develop a budget for our services based upon your business plans. Our goal is to give you the best service or solution based on your budget. We can also help you determine your company's budget based on your costs (tangible) , services, and working capital.
Product Development & Pricing
Overwhelmed with focusing strategic decisions on product attibutes, product branding, product packaging, product labeling, and product support services? Need help determining which products are marketable and profitable and which need to be liquidated?
Brand Management
Your company needs a name! We can help you develop a name, product, logo, tagline for your new business, or energize your existing business with new brand development.
 Contact Us for a Free Consultation
Marketing Results
Copywriting & Collateral Development
Call it "conversation" rather than copy, because that's what it is. We create web conversation that invites interaction and elicits trust. We craft ad conversation and collateral that exclaims to your audience that you value them for who they are and not just for what they can do for your company. Our articles inform and empower.
So, regardless the type of copy you require, we will deliver conversation that gets results.
Marketing Strategy
Business will not prosper if consumers do not buy! Our goal is to focus on your product and service to fulfill the wants of the consumer so that they will buy your products. Our marketing strategy is geared toward business growth. We create consumer awareness of products and services through our unique marketing techniques.
Print Production
Whether you need a small print order or large TechKats resources will meet your budget. We have access to multi-print production facilities that will accommodate your project guidelines.
Media Buys
So you don't have an in house advertising agency? Let us do the work for you. Our expertise in purchasing advertising space will help alleviate your stress when launching a new product or simply letting people know that you are doing an event.
Creative Development
Everyone is creative right? When you are running a business it is hard to take time to focus on creative development. Let experts such as our talent pool help you create products and services that are a reflection of your business.
Press Releases
Let us tell the public about your special event, new product, or service. We are experts at writing press releases. Publicity is cheaper than advertising. Our technologies allow your press releases to travel further and reach a wider audience.
Strategic Partnerships
A business cannot do everything! Our talent pool is able to bring together strategic partnerships that will benefit both parties and will be more cost-effective.
Trade Shows / Industry Events
Trade Show participation is important for getting your service or product in the marketplace. We can create special trade show programs, media kits, develop exhibits, and select and manage trade show participation.
Sponsorship Opportunities
Why not sponsor something such as an event, activity, person, or organization? What a better way to get your product and services into the market. Let us help you find the right organization to sponsor so that you benefit financially.
Email Marketing
What an easy way to spread your message to customers, potential customers? Not unless you have the talent to write winning email messages. Let an expert take charge of your email campaigns.
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Web Solutions
Our team of SEO experts helps you improve visibility, brand recognition, and website traffic by achieving organic rankings in search engines for the keyword phrases most popularly searched by your target audience. We utilize a series of on-page optimization methods and off-page strategies to build your site's reputation and earn the search engines' endorsements (and thus rankings).
Pay Per Click
Sometimes your website requires immediate traffic and instant profitability. Though many turn to Pay Per Click (PPC) for this, few realize its potential and profits. Our PPC experts will work with you to create a campaign optimized for your best keywords at the lowest price, and work with your team to develop targeted landing pages. And unlike most firms that simply "manage" your campaign over time, we continually optimize it to increase your return on investment and to consistently drive traffic to your website that results in loyal customers.
Website Design and Development
Whether you need your website designed or re-designed, or if you need collateral, logos, letterhead, or other design elements, our designers will tirelessly work with you until it's exactly right. We have designers who specialize in online graphics and website design, as well as brand identity experts who specialize in print media graphics and overall brand design.
E-commerce
If you want to sell your products or services over the internet e veryone knows you must be able to offer credit card payment options to your customers. Credit card sales account for more than 80% of all online sales transactions. We work with several merchant account providers so you can start collecting credit card payments quickly and easily.
In addition, our integrated shopping cart system also allows you to easily bundle, cross sell & upsell related products... "would you like fries with that?" Marketing studies show that nearly 60% of online shoppers abandon their carts at some point in the check out process. The Techkat Group can help you avoid shopping cart abandonment by integrating tried and true exit strategies within your check out process!
Web Conferencing & Webinar Event Management
B een hearing alot about webinars lately? Wondering what all the fuss is about? Integrating webinars into your overall marketing strategy can, and will take your business to a much higher level. The Techkat Group has been been hosting webinars, and using web conferencing to generate leads, host online sales presentation, product demos and to offer live customer support online since 1999!
New Media Resources
Unless you have been living in the dark ages for the last few years, we're sure you realize that the use of multi media (aka new media) on the web should be an integral part of your business strategy. The TechKat group can work with your company to incorporate a new media plan including things like simple website audio, podcasting and low end webcam video streaming production and recording, to high definition multi-media streaming, that will add substance to your marketing campaign.
Social Networking & Branding
The tool for penetrating today's online market does not lie in marketing messaging, banner ads, or press releases. Nowadays you cannot get ahead by spreading buzz. You have to be the buzz.
Our brand managers and social networkers work with you on a complete branding strategy that gets your story told in all the right places, including social networks like MySpace, Squidoo & FaceBook, in the blogosphere and its Bookmarking sites like Digg and Del.icio.us, and in social media outlets YouTube and BlogTalkRadio.
Website Conversion Optimization
Our conversion experts are trained by the premiere student of Dr. Taguchi himself, in the art and science of Multivariate Taguchi Testing. We will systematically test and analyze the winning version of your website to deliver you increased gains in your conversions. This isn't an overnight fix. But, with our testing methodology, we can increase your your conversion rates by as much as 300%.
Copywriting & Collateral Development
We'd rather call it "conversation" than copy, because that's what we write. We create web conversation that invites interaction and elicits trust. We craft ad conversation and collateral that exclaims to your audience that you value them for who they are and not just for what they can do for your company. Our articles inform and empower.
You see, we understand that high-level marketing messages don't do very well. We inspire your audience to take ownership of their experience with your company, engendering their trust and backing their interest with information and quantifiable benefits.
So, regardless the type of copy you require, we will deliver conversation that gets results.
Programming
Inevitably, great online marketing requires innovative and dynamic coding to make it possible. In the case that you do not have in-house programming staff, our programmers can handle your back-end needs so that coding issues won't interfere with winning marketing strategies.
Contact Us for a Free Consultation
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